Then the journey that is your life has crossed our paths.
Which is a good thing.
Now lets begin…
Web Design and Development.
Build your online foundation with an easily navigable and well maintained website. Professionally designed to more than appeal to your ideal customer.
Allowing you to build a community of people that can’t go without your products and services.
Mobile Advertising –
Which includes a developed Mobile Website, applications, and the advertising avenues that go with it.
And with your NEW Website up and running, generate traffic by developing ads and content for…
Website Advertising.
· Display/Banner/Frame Ads –
See the texts that appear on the top, right, and sometimes the left of the content you’re trying to read?
Then you know what Display, Banner, and Frame Ads are. And you know they use text, logos, animations, videos, photographs, or other graphics to persuade your prospects to traffic your site. Using Big Data Targeting to get your Message to those most likely to heed it.
· Active Website Ads
Such as…
Pop-Ups/Unders that appear in a separate window above and below the window a prospect opens.
Floating ads that appear superimposed over the content that a prospect wants to see.
Expanding ads that pop up when a certain action takes place such as staying on a website for a certain time, hovering over a word or image, etc.
And…
Interstitial ads that ask for an email for people to access premium content.
And with your intense use of Active Ads, you must harness the power of…
Search Engine Advertising.
· Search Engine Marketing (SEM) –
Where everyone goes to find what they need on the internet. For entertainment, research, or to make a purchase, everyone goes through one search engine or another.
And you need to be at the top.
At the top with content, at the top with advertising, at the top with value.
All through…
· Search Engine Optimization (SEO) –
… you can put yourself there by using the most up-to-date techniques so not only will search engines find you, but rocket you to the top.
But if you can’t wait to get to the top organically, you can pay your way there and be first to meet that prospect ready to buy with…
· Sponsored searches –
Or Pay-Per-Click advertising, where you only pay when an interested prospect likes what they see. Placed at the top of Google, Bing, or other search engine.
Now that you have your very own website with consistent traffic coming in. It is high time to take those who love your products and services. And build a good ol’ community for them to talk about and interact with your company.
And to do that you need…
Social Media Marketing.
Getting it right will garner unprecedented publicity and establish your online presence.
Not only improving your results on search engines, but molding your brand in the minds of others.
Turning passive customers into Champions who build your community and get those ever-appreciated referrals.
Because a company is only as successful as the community of people who support it, starting with your customer.
Once your business is booming, your online presence growing, and your Mailing List is developing. You have only one choice…
To GET EVEN BIGGER USING...
Email Advertising.
Getting your customer base who have purchased and those interested in purchasing from you updates on new products, services, and deals they just can’t miss.
Or my personal favorite, giving them Info-products that tell customers new ways to use your products, services, and other generally useful information they need about your business, industry, or day-to-day.
And just when you thought you had your hands in every advertising avenue possible.
You can put your advertising into overdrive with…
Affiliate Marketing.
Where you get other people to find ‘you’ business and pay them a percentage of the sales they generate.
Giving you the ability to pay only for performance as they pay for themselves.
And just when you thought that was enough…
LT Copywriting can help you advertise in all of these media.
Actually developing all the content for you.
And with the end of Part One, check out...
Content Production.
NEXT WEEK!!!